Raphael Warjri

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The Meghalaya Pavilion, managed by Meghalayan Age Ltd, emerged as a vibrant center of attraction throughout the summit. It consistently drew a steady stream of visitors, including entrepreneurs, investors, and cultural enthusiasts, all eager to explore travel opportunities, investment prospects, and business collaborations in the state.

The pavilion served as an interactive platform for promoting Meghalaya’s unique strengths—ranging from its scenic tourism potential to its rich cultural heritage and emerging business landscape. Enthusiastic inquiries came from individuals and organizations looking to engage in sectors such as sustainable tourism, eco-friendly products, handicrafts, hospitality, and film production.

Adding to the appeal, the pavilion hosted captivating folk and traditional musical performances, which proved to be major crowd-pullers. These live performances not only entertained the audience but also effectively showcased the cultural richness of Meghalaya, enhancing the pavilion's role as a promotional hub. The seamless integration of culture and commerce made the Meghalaya Pavilion a dynamic space for fostering dialogue, connection, and future ventures.

By combining strategic engagement with authentic cultural expression, the Meghalayan Age Ltd team successfully positioned Meghalaya as a destination ripe for exploration, investment, and collaboration on a national and global scale.

The World Audio Visual Entertainment Summit (WAVES 2025), held at the Jio World Convention Centre from May 1–4, showcased groundbreaking developments in audio-visual technology and creative industries. The event brought together innovators, experts, artists, and thought leaders from across the globe, marking a significant moment for the future of digital communication and media.

Technology Showcases That Stole the Spotlight

The summit featured an extensive range of immersive technologies that captured the imagination of attendees. Key highlights included:

• Freestream Direct to Mobile: Enabled real-time terrestrial TV on mobile devices without internet.

• Real-Time Motion Capture Stage: Brought avatars to life with synchronized motion and voice, similar to techniques used in Avatar.

• JioStar Virtual Reality Imaging: Linked live human performance with digital avatars in real-time.

• Kinetic Video Projection System: Offered a multisensory visual experience through moving digital panels.

• Virtual Reality & Augmented Reality Museums: Let users explore historical settings via VR headsets and AR overlays.

• 360° Digital Experiences & Immersive Exhibitions: Combined surround sound and panoramic visuals for deep storytelling.

• Digital Heritage Platforms: Merged culture and history with cutting-edge tech.

Insightful Sessions and Thought-Provoking Discussions

The summit featured a robust lineup of expert-led panels and masterclasses. Key sessions included:

• India’s Role in Global Cinema & Streaming: Explored India's vast potential and its current limitations in global outreach.

• Film Festivals as Cultural Catalysts: Emphasized the need for authentic artistic expression beyond commercial formulas.

• AI, Art & Ethics: Discussed the integration of artificial intelligence with human creativity and moral consciousness.

• Media Evolution in India: Addressed concerns about corporatization and editorial independence.

• Streaming & Distribution Challenges: Focused on the imbalance between content creation and public accessibility.

• Content Piracy & Protection Technologies: Deliberated on safeguarding intellectual property.

• Decline of Theatres: Analyzed the shift to digital media and its impact on large-screen culture.

• Support for AVGC Creators: Highlighted the need for government commissioning to strengthen the animation and gaming sectors.

• Masterclasses:

  • Aamir Khan shared insights on authenticity in acting.

  • Richie Mehta discussed calculated risk-taking and storytelling in cinema.

AI and the Creative Future

A recurring theme across the summit was the responsible integration of Artificial Intelligence. While AI can revolutionize production workflows, panelists stressed the importance of preserving human intuition and originality at the core of creative expression.

The WAVES Summit affirmed the convergence of tradition and innovation—where oral traditions, cultural heritage, and modern technology merge to create richer, more inclusive narratives.